Adrián Voss

I build digital experiences that feel inevitable.

Creative developer and interaction designer. I work at the intersection of engineering precision and visual craft — turning complex products into interfaces people actually enjoy using.

Berlin, DE · Available for select projects

Selected Work — 2022–2026

2025Brand identity + Digital experience
Meridian Studios
A digital home for one of Berlin's most provocative creative studios.
BrandingMotionFrontend

Meridian Studios had the work. They didn't have the platform to show it. We rebuilt their digital presence from scratch — from visual identity to a custom CMS to a site that loads in under 800ms globally. The brief was: "make it feel like an art gallery, not a portfolio." We took that literally.

3.2×Increase in inbound inquiries
94PageSpeed score (mobile)
12Awards shortlisted in 6 months
Role: Creative Direction, Frontend Development
Duration: 14 weeks
Stack: Next.js · Sanity CMS · GSAP · Vercel
2024SaaS product design + Frontend
Aurelia Finance
Giving institutional-grade financial tools a consumer-grade interface.
Product DesignSaaSFinTech

Aurelia's platform was powerful. It was also incomprehensible. We spent 8 weeks in user research before writing a single line of CSS. The resulting redesign reduced onboarding drop-off by 61%, without removing a single feature. Sometimes clarity is the product.

61%Reduction in onboarding abandonment
24 → 71NPS improvement
$40MSeries B raised post-launch
Role: Product Design, Component Architecture
Duration: 22 weeks
Stack: React · TypeScript · Tailwind CSS · Storybook · Radix UI
2024Digital publication redesign
Noctis Magazine
Rebuilding an iconic independent magazine for the scroll generation.
EditorialMotionArt Direction

Noctis has been shaping underground culture since 2010. Their old site hadn't aged as well as their editorial voice. The challenge: honor 14 years of visual legacy while building something that works beautifully on a phone. Dark, cinematic, fast — and readable. A rare combination.

4.8×Increase in time-on-site
210%Growth in newsletter signups
Awwwards SOTDFeatured within 48 hours
Role: Art Direction, Web Development
Duration: 8 weeks
Stack: Astro · GSAP · Cloudinary · Netlify Edge
2023E-commerce + Brand platform
Forma Collective
A luxury goods collective that needed a storefront as considered as its products.
E-commerceBrandingFull-stack

Forma is a curated collective of independent makers producing objects worth keeping. Their brief: "We don't want to look like Shopify." We built a custom commerce platform with editorial-first navigation, handcrafted product stories, and a checkout flow that matches the brand's unhurried ethos.

$420Avg. order value (↑ 38%)
4.1%Conversion rate (benchmark: 1.8%)
100%Custom — zero Shopify
Role: Full-stack Development, UX Design
Duration: 18 weeks
Stack: Next.js · Commerce.js · Stripe · Framer Motion · Hygraph

About

Twelve years of craft. Still learning.

I started writing code when I was 17 to build things I wanted to exist. That instinct hasn't changed. Today I work with studios, startups, and brands that care about the quality of what they ship — not just the speed.

My background spans graphic design, frontend engineering, and creative direction. I'm most useful at the beginning of a project, when the hard questions still have good answers, and near the end, when the details make or break the whole thing.

When I'm not at a screen, I'm most likely in a darkroom or reading something about architecture.

0Years working on the web
0Projects shipped
0Design awards
(Awwwards, FWA, CSDA)
0Languages (ES, EN, DE)
0Rule: never show work I'm not proud of

Let's work together

I take on 4–5 projects per year. Let's see if yours is one of them.

I work with clients who want a collaborator, not a vendor. If you have a problem worth solving and a team worth working with, I'd like to hear about it.

The best way to start is a brief email. Tell me what you're building, where you are in the process, and what you need. I'll respond within 48 hours.

Currently available from May 2026. Taking enquiries now.

Download CV (PDF)
Email copied to clipboard